• Hello & Welcome

    For print designs and digital solutions that transform how you connect with your customers!

  • Our way of thinking

    Our success is based on helping you achieve yours!

  • We Procrastinate to find fancy

Our Work

A selection of what we can do


We love applying our creative talents and finely-honed technical skills to projects that take our clients places. Whether it’s branding, digital media, advertising or corporate communications, prepare to be inspired.

From small start-ups to established organisations, we pride ourselves on creating unique designs that work for our clients.

Building strong client relationships is vital to success.  We’ll work with you to create a campaign that unifies your ideas and actions, establishing a clear vision and structure.

We’ll deliver the necessary print, social media and digital content that communicates what you stand for, so you can share your unique story.

Our integrated design solutions will get you noticed in all the right places, positioning your brand so that it achieves the attention your business deserves.

Take a moment to look around our work and see if there is something there that tickles your fancy or that we could help you with.

Design Matters

What We do

A little of what we do

Express your BRAND

Add creative value to your company

From small start-ups to well-established companies we have the skills to develop your brand. From logos, corporate identity, stationery, brochures, websites, signage and brand standards.

Take a look at our logo and brand development work.

Creative DESIGN ideas

Designed for business success

A consistently high standard of graphic design items – from brochures, flyers, annual reports, posters, newsletters, packaging, folders, instruction booklets, event/show programmes and more.

Take a look at some of our graphic design work.


Advertise and PROMOTE

Put your best foot forward

Small or large, we have you covered. We can put together advertising and promotional material to put you one step ahead. Press, magazine, pull-up banners, marquees, flags, trade displays and more.

Take a look at our advertising and promotional work.

Unique SIGNAGE ideas

Express who you are

We have the eye for creating unique and instantly identifiable design solutions while working alongside suppliers who use high quality materials to give your signage a finish to be proud of.

Take a look at some of our signage work.


WEBSITE Solutions

Create awareness and action

Website skins designed to work effectively and fast. Access to reputable IT providers, capable of constructing in-depth database systems and quality coded sites, are available if required.

Take a look at some of our website work.

Exciting VIDEO solutions

Leave a lasting impression

We have the gear to film and create videos to suit your individual objectives and requirements. Whether it is for a product or regional promotion to documentation or brand support we can help.

Take a look at some of our video work.

About Us

An insight into our world at A D Design

Forged from the mighty foundations of one of Invercargill’s longest standing graphic design studios – A D Design has a proud history.

While our story gives us strength, A D Design specialises in creative design. Expert digital and print solutions that cleverly market and communicate your business story.

As a specialist creative studio, every hour of every day we live and breathe design. Being small yet dynamic, our clients receive our absolute attention and superior access to our leading creative talents.

We deliver inspirational and smart design solutions that position your business for impact and success. Whether you’re a new client wanting an innovative design or an existing client seeking a fresh design direction, we say bring it on! The same dedication and attention to detail is provided no matter what.

You can benefit from our combined years of experience in the graphic design industry. A combination of excellent designs and innovative thinking is the foundation that has made us a serious design option.

We’re also connected with talented freelance photographers, copy writers, IT developers and web designers, who we bring into a project if required. Efficient and cost-effective, this means you’ll only pay for the skills you use.

Although our team is small, the creative output and knowledge is large. Our reputation is forward-looking and based on well-founded creative solutions.

We are also friendly and approachable – so let’s talk.  Our success is based on helping you achieve yours!

Haylee Officer – Managing/Creative Director
Armed with a Bachelor of Computer Graphic Design from the University of Waikato, Haylee started working in the design industry in 2011 before taking the helm of A D Design in 2015. With her down-to-earth, can-do attitude, she’ll deliver an inspirational and smart design solution that positions your brand for impact and success.

Bailey Cuff – Graphic Designer
After completing her Bachelor of Visual Communication in Christchurch at the end of 2017, Bailey joined us­ at the beginning of 2018. She makes it her priority to understand how people communicate. Her flexibility in both print and digital design means she can help you no matter what platform you require.

Janet Arnold – Office Manager
The lady in the know! Janet has worked in the creative industry as the accounts/office manager for a number of years and is great with the clients.

Working With Us

What you can expect

Developing an understanding of our clients

Getting to know you and your business is our first step to understanding the design concept that’ll get your business humming.

We want to appreciate what you stand for, your approach and ideas, where you’re heading, your values and, critically, what your clients want and how they view what you do. We gather this information into a design brief that outlines deliverables and scope.

Sharing your vision and goals with us means we truly get to understand the benefits of what your organisation does and the value it adds.

From there we’ll weave this knowledge into an inspirational design concept or product that matches your needs and builds a strong, enduring connection with customers and clients.

It is important that your key messages are introduced correctly to prospective clients. You need to define and accentuate the benefits to clients on how you will meet their expectations.

Establishing a professional, but friendly working relationship with key personnel is critical to providing you with the desired outcomes.

Our process

1. We listen
We listen to what you have to say so we understand you and your business and your goals.

2. We plan
We like to map out a plan that includes quotes and a clear service description. We also liaise with the people who we might collaborate with (printers, web developers etc).

3. We research
We gather all the information to create a solid foundation for your project and visions. What works and what doesn’t for your end goal.

4. We design
We bring your vision to life and present you a unique design that communicates your message. Good design is good business.

5. We collaborate
On approval, we will arrange a printed or digital proof for you to view and thoroughly inspect. This allows you to see the whole look of your project in print or online before giving final production approval.

6. We deliver
We make sure to deliver final solutions to enhance your brand and goals. Your work will be quality controlled and any production issues are taken care of.

Client thoughts

What our clients have to say about us

“Thank you Haylee and team! A team who are totally dedicated and committed to the task ensuring our brands are professionally presented. As a customer, we feel we are a priority and your service is constantly of a high standard – this comes with working with a professional team.”
Sharron Wood – Executive Assistant, HW Richardson Group

“Conference was absolutely amazing!! Thank you so much for all your help and assistance. The presentations were fantastic and the project books received many wonderful comments.  Love working with you young lady!!
Karen Purdue – Rotary, Past District Governor

“In late February I attended a three day conference on International Marketing, run by three ‘English experts’. All the attendees were asked to bring their school prospectus. At the end of the conference, when asked which prospectus these experts considered to be the best, they identified ours. They said:
– the colour instantly attracted them
– it was classy
– the quality was excellent
– the photos superb
Yvonne Browning – Principal, Southland Girls’ High School

“Thank you very much for all your work, it was a tremendous relief to have the ad redone so quickly and be just what the newspaper needed. A great service indeed!”
Kylie Tinnock – Kaye’s Bakery

“Looks bloody awesome!” (van signage)
Sara Jack – Jack Refrigeration

“Just love the logo and it looks stunning on the car” Gaye McElroy – FibreOctave (Inner Wheel)

“Thanks so much Haylee. I have the utmost regard for you and Janet. You are trustworthy beyond measure, and never let me down.”
Michelle Trusttum – Southsure

From Our Blog

Procrastinate a little

Taking time to learn, question and uncover something different is one of the most valuable assets a designer can have. Creativity needs constant care and development and a little procrastination never hurt anyone.

Our blog is a place for us to show who we are, what catches our eye, things we find interesting and small things that amuse us.

Also check our facebook page for other updates on what has been happening around the place.

Contact Us

Discuss your next project with us

Contact us and see what we can do for you!
A: 173 Spey Street
PO Box 1562
Invercargill 9840
T: 03 217 2534
E: info@adad.co.nz

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