• Hello & Welcome

    For print designs and digital solutions that transform how you connect with your customers!

  • Our way of thinking

    Our success is based on helping you achieve yours!

  • We Procrastinate to find fancy

Our Work

A selection of what we can do


With a proven record of design and promotional solutions, for small start-ups to established organisations, we pride ourselves on creating unique designs that work for our clients.

Our work represents a wide range of design solutions that we have crafted for our diverse client base. These have been displayed nationally and internationally.

Take a moment to look around our work and see if there is something there that tickles your fancy or that we could help you with.

Design Matters

What We do

A little of what we do

Express your BRAND

Add creative value to your company

From small start-ups to well established companies we have the skills to develop your brand. From logos, corporate identity, stationery, brochures, websites, signage and brand standards.

Take a look at our logo and brand development work.

Creative DESIGN ideas

Designed for business success

A consistently high standard of graphic design items – from brochures, flyers, annual reports, posters, newsletters, packaging, folders, instruction booklets, event/show programmes and more.

Take a look at some of our graphic design work.


Advertise and PROMOTE

Put your best foot forward

Small or large, we have you covered. We can put together advertising and promotional material to put you one step ahead. Press, magazine, pull-up banners, marquees, flags, trade displays and more.

Take a look at our advertising and promotional work.

Unique SIGNAGE ideas

Express who you are

We have the eye for creating unique and instantly identifiable design solutions while working alongside suppliers who use high quality materials to give your signage a finish to be proud of.

Take a look at some of our signage work.


WEBSITE Solutions

Create awareness and action

Website skins designed to work effectively and fast. Access to reputable IT providers, capable of constructing in-depth data base systems and quality coded sites, are available if required.

Take a look at some of our website work.

Exciting VIDEO solutions

Leave a lasting impression

We have the gear to film and create videos to suit your individual objectives and requirements. Whether it is for a product or regional promotion to documentation or brand support we can help.

Take a look at some of our video work.

About Us

An insight into our world

A D Design (formerly Allan Derrick Advertising and Design) is recognised for the passion and visionary design concepts that bring products and services alive. We are experienced in interpreting and meeting our client’s requirements. Whether it is a business card or a complete branding exercise the same dedication, quality service and attention to detail is provided.

You can benefit from our combined years of experience in the graphic design business. A combination of excellent designs and innovative thinking is the foundation that has made us a serious design option.

Although our team is small, the creative output and knowledge is large. Our reputation is forward looking and based on well founded creative solutions.

We have created exceptional designs for a variety of local, national and international clients over a diverse client base that covers the transport, rural, food and beverage, marine, education, local government, engineering, tourism and meat industries.

Our success is based on helping you achieve yours!

Haylee Officer – Managing/Creative Director
Armed with a Bachelor of Computer Graphic Design from the University of Waikato, Haylee started working at Allan Derrick Advertising and Design in 2011 and continued until July 2015 when she purchased the business from Allan. Haylee has both the design knowledge and industry experience to help bring your projects to life.

Janet Arnold – Office Manager
The lady in the know! Janet has worked in the creative industry as the accounts/office manager for a number of years and is great with the clients.

Allan Derrick – Consultant

Working With Us

What you can expect

Developing an understanding of our clients

It is important that your key messages are introduced correctly to prospective clients. You need to define and accentuate the benefits to clients on how you will meet their expectations.

Your brand is what your company stands for, what it’s known for and promises to deliver. It incorporates your logo, typeface, design, colours and products/services. It makes you instantly recognisable in your chosen marketplace with existing and prospective clients.

To assist you in achieving this we like to develop an understanding of our clients and become familiar with what they do, how open they are, how they currently operate and how organised. Knowledge gained from within the community and your existing clients allows us to formulate ideas and gain a better perspective on how you are perceived in these vital areas.

In order to obtain the information on how your organisation works we would expect a verbal overview from those people who would be directly involved in each section of the project. One-on-one interaction lets us know how you perceive yourselves, your aims and aspirations.

Establishing a professional, but friendly working relationship with key personnel is critical to providing you with the desired outcomes.

Our process

1. We listen
A meeting is set up to help us understand you and your business so we can provide the right creative solution for you. We will talk through your project and offer design suggestions that align with what you want to achieve.

2. We plan
After an initial meeting we like to map out a critical path plan that includes timeframes, quotes and a clear service description. We also liaise with the people who we might collaborate with (printers, web developers etc).

3. We craft
We begin our idea generation process by developing design concepts which are presented to you via email or a face-to-face meeting for feedback. We then make alterations based on suggestions from these meetings. Our primary goal is customer satisfaction. We work closely with you to ensure you are satisfied with the final outcomes of your project.

4. We collaborate
On approval of stage three, we will arrange a printed or digital proof for you to view and thoroughly inspect. This allows you to see the whole look of your project in print or online before giving final production approval.

5. We finish
Your work will be quality controlled and any production issues taken care of. Once it meets our exacting standards, you will receive your printed or online product on time with no hassles.

Client Testimonials

What our clients think about us

“Just love the logo and it looks stunning on the car”
Gaye McElroy – FibreOctave (Inner Wheel)

“Looks bloody awesome!” (van signage)
Sara Jack – Jack Refrigeration

“I took our display to Auckland for the Careers Expo. It received a real wow factor from the Alliance staff who came with me, it more than held its own with other participants and was a real drawcard to people who were just cruising by. It certainly fosters a sense of pride in the company!!!!!”
Ross Thomson – Promotions Manager, Alliance Group Limited

“Just wanted to say your work on this stuff is fantastic.”
David Newman – Chief Executive, Southsure Assurance Limited

“In late February I attended a three day conference on International Marketing, run by three ‘English experts’. All the attendees were asked to bring their school prospectus. At the end of the conference, when asked which prospectus these experts considered to be the best, they identified ours. They said

  • the colour instantly attracted them
  • it was classy
  • the quality was excellent
  • the photos superb
  • it was interesting and interactive and they loved all the ‘fold out bits’

Yvonne Browning – Principal, Southland Girls’ High School

“We started from Auckland last March and are now enjoying Central Otago. We have to compliment you on your latest Visitor Guide which we consider to be the best publication of its type we have found anywhere in the country. Congratulations, thank you, and well done!”
Alan & Pauline Kirkham

“Thank you so much for sending through the designs – they are awesome and just what I’m after. Perfect!”
Andrea Carson – NZAS

“You’ve done a great job on ‘Farm to Fork’. It’s a fine looking book and the layout superb.
Clive Lind

GREAT REPORT!! – Another major step up this year. I really think it’s hit exactly the right spot.”
Martin Walton – CEO PowerNet Limited

From Our Blog

Procrastinate a little

Taking time to learn, question and uncover something different is one of the most valuable assets a designer can have. Creativity needs constant care and development and a little procrastination never hurt anyone.

Our blog is a place for us to show who we are, what catches our eye, things we find interesting and small things that amuse us.

Also check our facebook page for other updates on what has been happening around the place.

Contact Us

Discuss your next project with us

Contact us and see what we can do for you!
A: 173 Spey Street
PO Box 1562
Invercargill 9840
T: 03 217 2534
E: info@adad.co.nz

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We Do Design